Every month, over 400,000 new and used vehicles attract more than 11.5 million unique users, carrying out in excess of 140 million searches on Auto Trader. Email is key to the Auto Trader business strategy, using marketing automation...
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8Seconds is proud to announce its multivariate optimization of a Microsoft e-mail campaign won the Silver Award in WhichTestWon’s 2014 Email and Mobile Testing Awards. Thanks to the 8Seconds Email Optimizer, Microsoft’s click through rate increased by 225%....
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8Seconds Optimizer launches “Mobile Segmentation”. Use Mobile Segmentation to split your campaign in 2 segments and track the behavior of recipients based on their device: mobile or non-mobile. 8Seconds Optimizer will choose a winner for...
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